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THE REPRESENTATION:
The Indian Autorickshaw Challenge was the first and is the only one of its kind and as such, it will capture awesome international attention. Adventure tourism is a rising trend and this is your opportunity to be a part of the excitement! Rally participants will gather from all over the world making an exclusive, one-of-a-kind international market for advertising. This is your chance to get your name out there!
As a sponsor of the Indian Autorickshaw Challenge, you can expect to increase your clientele rapidly not only in the Indian market but thanks to our great media coverage you will be able to boost your business internationally as well. From logo and name displays throughout the entire course of the race to sale venues in some of India’s most popular and exotic scenes, this is an opportunity for sponsorship that will promise adventure, excitement, and greater remuneration.
Here’s how you can participate:
SPONSOR A RICKSHAW: As a rickshaw sponsor, your name and/or logo will appear on the web site for two months before the actual event and one month after. Furthermore, when you sponsor a rickshaw for €1,500, we will customize your rickshaw to your standards and specifications. Looking to add some unique funk and style to a rickshaw? Perhaps some dazzling colors and unique shapes? Your sponsored rickshaw can be your ad vehicle and model. If chosen by a team, thousands, perhaps millions of people will see your customized rickshaw as it travels through exotic India.
TRADE SPONSOR: Interested in offering your services during the Indian Autorickshaw Challenge? As a trade sponsor, you can promote your product or business and contribute to the event equally. Also, your company name and/or logo will appear on the web site for two months before the actual event and one month after. To be a trade sponsor, you must match the minimum financial sponsorship amount (€1,500) and trades are considered on the market value of the product. All trade quantities must have a minimum number (to be determined by the number of participating teams). For example, if you’d like to provide bottled water for the event, you must provide at least €1,500 worth of bottled water or as many bottles as needed to provide for the number of participants, whichever is greater. This is a great way to get your product and service out in the public eye!
Beginning February 1st 2007 ending February 2008 we will be accepting yearly sponsorship for our Silver, Gold, Platinum and our Official / Title sponsors. See below for a full spectrum of our sponsor packages, or :
SILVER SPONSOR: For an investment of €5,000, you can become a Silver Sponsor of the Indian Autorickshaw Challenge. Your investment will give you wide name and/or logo exposure through the rally’s main website and all printed material, press releases, rally t-shirts, and on the rally’s pilot and support vehicles excluding press releases. Your name and/or logo will also appear in the Indian Autorickshaw Challenge e-commercial and you will be given a 10 second time slot for advertising in the rally’s commemorative DVD. All autorickshaws will have a sponsorship display on which your name and/or logo will appear. Along with a notable mention in the event’s opening and closing announcements, you will also be given a 15% of a A4 page area of advertising space in the rally review publication. This is a great opportunity for sponsors looking to get their company brand out on the market more aggressively.
GOLD SPONSOR: A Gold Sponsor’s investment of €12,000 will guarantee name and/or logo displays on all printed material, including press releases and rally t-shirts along with the rally’s pilot and support vehicles In the Indian Autorickshaw Challenge’s commemorative DVD, you will be given a 30 second promotional time slot and you will be featured in the event’s e-commercial. Furthermore, you will be given a 40% of an A4 size page space for printed advertising in the rally review publication. IndianARC will distribute your material original material on your behalf.
All name and/or logo prints will be in larger print than those of auto rickshaw and Silver sponsors. You will receive grateful mention in the event’s opening and closing announcements as well as an abundance of name and/or logo display. This is an ideal sponsorship for sponsors looking to have wide exposure and mention throughout the event.
PLATINUM SPONSOR: As a Platinum Sponsor of the Indian Autorickshaw Challenge you will receive much more recognition and very advantageous marketing opportunities during the event. The Platinum Sponsor can expect constant exposure and unique possibilities for advertising. What’s unique to the Platinum sponsorship is that you’ll receive a venue for advertising during a rally day of your choice. Whether you choose to set up a venue on the opening day in Chennai, at the finish line in Kanniyakumari or Mumbai or anywhere in between, this is a huge opportunity to display your ads, products, and creativity. Your name and/or logo will be displayed wherever names and/or logos will be displayed, including t-shirts, press releases, all printed material, and on the pilot and support vehicles of the rally. You’ll be given a one-minute time slot in the Indian Autorickshaw Challenge commemorative DVD and a one-page space for advertising in the rally review publication. As a Platinum Sponsor and a presenter of the rally, you’ll be guaranteed full customer attention to maximize your potential for even greater profit.
OFFICIAL / TITLE SPONSOR: There will only be one Official Sponsor of the Indian Auto Rickshaw Challenge. The name and/or logo of the official sponsor of the Indian
Autorickshaw Challenge will be seen everywhere. The Official Title Sponsor will be a full partner with IndianARC and your company will hold the title rights as the presenter of the rally. Your company will be the key sponsor of the Indian Autorickshaw Challenge. As an IndianARC partner your company will receive our best marketing tactics and savviest media coverage during the event and your company will be entitled to every element of sponsorship opportunity available. The Official Title Sponsor will be the most significant sponsor with the utmost visibility through out the event.
Please contact us for details on the Official /Title sponsorship.
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